1.Digital Marketing Introduction
What is Digital Marketing?
Why Digital Marketing?
Digital Marketing platforms?
Digital Marketing Strategy
Types of Digital Marketing – Organic & Paid
Digital Marketing VS Traditional Marketing
How is it different from traditional marketing?
ROI between Digital and traditional marketing?

2.2 Understanding the Website

2.3 Website Creations

2.4 Keyword Selection Strategies

2.5 Search Engine Optimization (SEO)

2.6 On Page Optimization

2.7 Offpage Optimization

2.8 Social Media Optimization (SMO)
2.8.1 Google+
2.8.2 Facebook
2.8.3 Twitter
2.8.4 LinkedIn
2.8.5 Instagram

2.9 Search Engine Marketing (SEM)
2.9.1 Introduction to SEM
2.9.1.1 Google Adwords
2.9.1.2 Google Adwords Express
2.9.1.3 Bing Ads

2.10 Social Media Marketing (SMM)
2.10.1 Introduction to SMM
2.10.1.1 Facebook
2.10.1.2 Twitter
2.10.1.3 LinkedIn

2.11 Affiliate Marketing

2.12 Email Marketing

2.13 Mobile App Promotions

2.14 Certifications

2.15 Reporting

2.16 Tools

2.17 Youtube Marketing

2.18 Online Earning Types

2.19 Google Adsense